How to Think Like a Buyer

If you’re selling your home, then you know there’s a laundry list of things you need to do to prepare. You’ve got to find a great real estate agent, prepare your home to list, and get ready for your next big adventure. But one thing that most sellers don’t include on that list is to think like a homebuyer. Ask yourself these questions in order to see your home from a buyer’s perspective thereby increasing your chances of a successful sale.

Who are the potential buyers?

Many home sellers don’t take the time to figure out the kind of buyer that is most likely to purchase their home. And this can be a big mistake. You won’t know what to highlight or how to market your home unless you what kind of buyer will be interested. Who lives in your neighborhood? How has your community changed since you moved there? Is your home good for a growing family, or will it appeal to empty nesters? What kinds of amenities are nearby? By knowing who your potential buyers will be, you can make choices now that will appeal to them.

Does my home have curb appeal?

Imagine pulling up to your house for the first time. Even better – imagine what it would be like to see your home for the first time in a photograph posted online. What stands out? What could use some attention? Curb appeal is very important when selling your home. You want the exterior of your home to be inviting enough that potential buyers will want to see the inside. Determine where you need to make some changes to the exterior so that it makes a great first impression.

What’s my home’s best feature?

Is there something that makes your home stand out? Then that’s what potential buyers will most likely be attracted to. Do you have a great view? Does your home lend itself well to entertaining? Is it within walking distance of excellent amenities? Is there a big backyard that is great for kids and pets? Be sure to focus some time and energy on sprucing up and highlighting your home’s best feature, because potential buyers will certainly be looking at it.

What is my home’s biggest drawback?

On the flip side, be honest with yourself about where your home needs the most work. Is the design outdated? Are there repairs that need attention, like squeaky floors or leaky faucets? Are any of your major appliances in need of replacement? Potential buyers are sure to see these things, and can use them as bargaining chips to make a lowball offer. Make necessary small repairs, and consider upgrades that make financial sense. Cosmetic changes like new paint, lighting fixtures, and window treatments can go a long way to making your home feel updated and attractive.

Will a buyer be able to imagine living in my home?

Finally, be sure to de-clutter and de-personalize your home before any buyer visits. It’s important to neutralize your home’s décor so that any potential buyer can imagine living there. This means removing family photos and personal possessions, and arranging furniture to suggest how each room can be used. Appeal to your buyer’s emotions, and allow them to easily see how their belongings can be used in the house.

Chris Lucibello

Real Estate Consultant~ Realtor ®,

Berkshire Hathaway HomeServices California Properties
Mobile: 818.554.9798| Email: [email protected] |Website:
Address: 14141 Ventura Blvd. Suite 8 Sherman Oaks CA 91423

Lic# 01885864

Moving? Know the value of your home …